If you grew up with Christmas music playing in November and a pot of natilla bubbling on the stove, you know December doesn’t start on a calendar. You feel it. And it starts all the way back in September — when the air shifts, store windows turn red, and your sweet tooth comes back without warning.
In Latin culture, the last quarter of the year is basically a pre-celebration full of tradition. The fairs, the family reunions, the kitchens that start smelling like cinnamon, sugarcane, and guava… all clear signs that December is just around the corner. That’s why at Su Sabor, we get a head start on the joy, bringing you the products that turn any ordinary afternoon into a celebration.
The treats that kick off the season

Who hasn’t felt like a Panelita de Leche could fix just about anything? That soft, creamy texture and delicate sweetness take you straight back home — to grandma’s visits and corner-store candy bags. Our Su Sabor Milk Fudge Squares are made with that same traditional love. Perfect to carry in your bag, keep on your desk, or share during a family gathering.
And speaking of delicious memories, we have to talk about the classic: Su Sabor Guava Bocadillo (Veleño). Made with pure guava, no frills, no extras — because when something’s truly good, it doesn’t need anything else. Slice it up with cheese, enjoy it with coffee, or eat it solo. It’s a timeless treasure.
Now if you’re in the mood for something new and indulgent, don’t skip the Guava and Arequipe Bocadillo (Ojitos). A mouthwatering combo that brings together the fruity, tangy joy of guava and the smooth creaminess of Colombian dulce de leche. It’s perfect for late-night cravings or surprising someone with a little gift of joy.
The queen of the kitchen: our panela

Whether you’re team coffee or team aguapanela, cooking like a chef or like mamá, one thing is for sure — panela is essential. At Su Sabor, we’ve taken this staple to the next level with a variety of options for every taste and recipe.
- Su Sabor Panela Guandolo de Caña: the traditional block. Great for a hot cup of aguapanela with lemon, sweetening natural juices, or giving that rich, earthy touch to your favorite dishes.
- Lemon and Passion Fruit Panela Powder: modern, convenient, and packed with flavor. They dissolve easily and are perfect for both hot and cold drinks — with a tropical twist!
- Mini Piloncillos: practical and tasty little panela blocks. Ready to use, and full of real, no-nonsense flavor.
- Pre-cut Panela, 4-face, 8-face, and Panelín: different cuts for different needs. Whether you’re making large batches or small drinks, there’s a panela that fits the job.
In short: if you have Su Sabor Panela in your kitchen, you have a versatile tool to create desserts, drinks, sauces, breads, and so much more. 100% natural, no chemicals, minimally processed — and with the kind of quality we’re proud to stand behind.
September: When It All Begins
Have you noticed how in September we already start planning for the holidays? We talk about tamales, natilla, roast pork, gift lists, and end-of-year trips. Families come together to start tasting recipes, sharing sweets, and keeping our traditions alive.
That’s exactly where Su Sabor wants to be — in your kitchen, at your parties, in your kid’s lunchbox, or in your purse when you visit a friend. Because our products aren’t just food. They’re little bites of memory, love, and identity. They tell the story of who we are and where we come from.
Where to find them
No need to look far. All these Su Sabor treats are available in major Latin stores across the U.S., and on Amazon too. Just type “Su Sabor,” and let the sweetness come right to your doorstep.
Because for so many of us, opening a box filled with panela, bocadillo or milk fudge… feels just like getting a hug from home.
Conclusion: The Flavor of What’s to Come
December is closer than it seems — but the best part is, you don’t have to wait to enjoy it. At Su Sabor, we believe the journey to the holidays should be just as delicious as the holidays themselves.
So this year, start early. Sweeten your days in September. Share a treat with someone you love. Celebrate the good stuff. And always keep those flavors that bring us together close at hand.
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Because what’s coming is joy, family, and tons of flavor… and it all starts now.